We Love Reading
Because Readers Become Leaders
Training Tomorrow's Leaders Today
Overview
We Love Reading (WLR) is YLA's flagship literacy initiative that fosters a love of reading for pleasure while building confidence, language, and lifelong learning habits among children.
In 2017 Adv. Vahed was appointed a Literacy Ambassador by the Department of Basic Education. Through his reading presentations at schools he has reached 5,000+ learners in the past two years alone.
In addition, in 2025, the Young Leaders Academy partnered with Taghyeer, an independent non-profit organization in Jordan, and introduced their We Love Reading programme in South Africa.
Why It Matters
of public schools in South Africa have no library
of households own no leisure reading books
of Grade 4 learners cannot read with meaning
How the Programme Works
Community reading ambassadors are trained
Ambassadors receive age-appropriate, mother-tongue books
Weekly read-aloud sessions are held in communities
Children borrow books
Active community libraries are established
Global Impact
Countries implementing programme globally
Ambassadors trained worldwide
Children reached globally
YLA South Africa Pilot
Our pilot programme results in South Africa
Ambassador Training Workshops
Ambassadors trained
Read-aloud sessions held
Children reached
Books distributed
Impact & Credibility

Literacy Ambassador photo with Minister of Basic Education

Literacy Ambassador Certificate - Department of Basic Education
Read Aloud Session Videos
Imam Development Project Ambassador Training
Haniville Madressa Read Aloud Session
Haniville Madressa Read Aloud Session 2
Isibusiso Sethu ECDC Read Aloud Session
Isibusiso Sethu ECDC Read Aloud Session 2
Isibusiso Sethu ECDC Read Aloud Session 3
Pietermaritzburg Dambuza Area Read Aloud Session
Underberg Madressa Read Aloud Session
Underberg Madressa Read Aloud Session 2
Read-aloud session – 28 Feb 2026 (1)
Read-aloud session – 28 Feb 2026 (2)
Gallery & Media

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Get Involved
Partner with us to build a culture of reading in communities.